With all of the technology options available for your next trade show, how do you make the right selection for your exhibitors? Without a doubt, this is an ever changing landscape. However, given what is available today, these are the five most requested tools that will help make all trade show booths rock!
5 Toolkit Takeaways
Virtual Reality
You will probably never go to Mars, sing onstage with the Rolling Stones or experience the latest roller coaster ride, but with Virtual Reality (VR) your exhibitors can provide this experience, all without leaving the trade show floor.
Virtual Reality options include: Google Cardboard, Samsung Gear VR and Vive.
Mobile Devices Delivered with Preloaded Apps
It is one thing to provide iPad rentals, it is quite another to provide customized, preloaded apps with each device. Here is a sampling of some of the most requested and useful app types:
- Geo-fencing, an app that can draw attendees to the exhibitor’s booth when they are close by, such as DoubleDutch or Modo Labs
- Social Media channels, such as Facebook, Instagram and Twitter
- Lead generation, such as Zoho or Harvest Your Data
Touch Screen Technology
Renting technology with touch screens such as Android tablet rentals or touch screen monitor rentals can be useful for keeping attendees entertained and informed while exhibitor staff is busy. These devices can be used to allow attendees to swipe through the company’s catalog, check out product videos and even subscribe to the exhibitor’s newsletter.
Video Wall
A large video wall in a booth can be seen up to 300 feet away! If the exhibitor uses it as a Tweet or Instagram wall to showcase social postings as they happen, it can be a real crowd pleaser. In addition, the exhibitor can use part of the wall to display their logo and breaking news at the event or around the world.
Charging Stations
One of the ways exhibitors can draw attendees into their booth is to offer to charge their mobile devices. Since attendees usually don’t like to leave their tablet and phone behind to charge, this is a great opportunity for exhibitors to use these 10-12 minutes to showcase and sell their product. By getting a cellphone recharging station kiosk rental, you’ll be able to showcase and sell your product with the full attention of your attendees.
Some exhibitors have taken this concept to a new level by offering a recharge area where attendees can sit in comfy chairs or couches, sip on coffee or tea and listen to soothing music while their device is charging.
In Conclusion
Live trade shows are going to continue to thrive. According to the Center for Exhibit Industry Research, (CEIR) the exhibitions industry has had 22 consecutive quarters of growth with revenue increases of 6.5% and attendance growth of 4.9% for 2015.
With this in mind, show managers must provide tools to their exhibitors that reflect the tech-driven generation that demand a personalized, user experience.
Rentacomputer.com Has Your Trade Show Equipment
We know how to help your exhibitors set up their trade show booth and make it look great! We can deliver top quality, state-of-the-art equipment for your trade show. Give us a call at 800-736-8772 or text your request to 908-485-7368 and one of our friendly, experienced Account Representatives will get right back to you!
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